Data is the lifeblood that feeds enterprise analytics. Historically, much of this data has been static, and the aim of analytics was mainly to understand past behavior and patterns. But the game changed. External data sources, device data, machine-generated data and everything that comprises the Internet of Things (IoT) have had a profound impact on the way data needs to be ingested, interpreted and analyzed. The “way things have always been done” will no longer work.
Organizations unprepared or unwilling to adapt for the explosive growth of data will quickly fall behind their competitors. Download the whitepaper to:
- Learn how technology is driving change in the volume, velocity and variety of data being created
- Learn how this data is beginning to drive innovation in big data analytics platforms
- Learn how to survive and thrive in the new era of data analytics
- Make real-time data-driven decision making a reality